Exclusive IR Global advisor for Crypto and Digital Asset Advisory in New York since 2024

Eric M. Pelz

Partner, gunnercooke llp

+1 (646) 503 6053


Eric is an entrepreneur and attorney with a legal generalist background who specializes in advising emerging companies/venture capital, startups and FinTechs.  In the cryptocurrency and blockchain space, Eric has advised clients on:

  • NFT creation,
  • Money service business regulation and exemptions as applied to cryptocurrencies and other digital assets, and
  • Compliance with US Statutory rules and regulations and FinCEN guidance

Eric ran his own law practice for over 9 years and was a founder, general counsel and Chief Operating Officer for OVAL Digital Inc., a smart home manufacturer, for 6 years.  He has extensive experience advising clients on corporate formations, strategic and corporate finance, commercial operations, employment matters, and residential and commercial real estate transactions.  Eric also has experience sitting on Boards of Directors and Advisors and has served as Corporate and Board Secretaries.

Eric built both his law practice and the in-house legal department at OVAL from the ground up, implementing compliance standards, human resource guidelines, and entire legal processes.  He has also advised numerous companies building out their legal and HR processes, and currently provides outside General Counsel services to both emerging companies and established businesses alike in the New York City area.

Eric’s client base includes startups, FinTechs, technology firms and manufacturers; cannabis companies; media professionals; and employers, founders and corporate executives.  Eric is currently licensed in the States of New York and New Jersey.

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About gunnercooke llp

gunnercooke llp

gunnercooke is one of the UK’s fastest growing law firms, providing a wide range of corporate and commercial legal services to businesses, banks and financial institutions. The firm was founded in 2010 to challenge, improve and evolve the way that legal services are delivered. We believe that the legal industry serves neither clients nor lawyers the way it should. Our founders set about doing things differently from day one, flattening out the traditional hierarchy and establishing a new model based upon flexibility, transparency and freedom.   

All gunnercooke lawyers have a client-focused approach and at least 10,000 hours’ practising experience. They also operate on a fixed-fee basis, meaning work is scoped out from the outset and cost certainty is guaranteed. As a result, all clients have access to trusted advisors who have a breadth of experience and knowledge, enabling them to work on all matters from straightforward transactions to complicated cases that require complex solutions.

The firm has been recognised for 44 industry awards and currently employs over 330 legal professionals and management consultants across offices in London, Manchester, Leeds, Birmingham, Edinburgh, Glasgow, Berlin and New York.

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Exclusive IR Global advisor for Crypto and Digital Asset Advisory in New York

1 Rockefeller Plaza 10th Floor New York 10020


  • Noreen Weiss
    Banking & Finance in New York and Crypto and Digital Asset Advisory in New York

    Noreen Weiss

    goldNoreen is a gold member
    MOTY 2018Noreen was Member of the Year winner in 2018
  • Shilpen Savani
    Employment Law (Corporate) and Employment Law (Individuals) in England

    Shilpen Savani

    silverShilpen is a silver member
    Partner, gunnercooke llp
  • Menna Bowen
    Tax (Law) in England

    Menna Bowen

    bronzeMenna is a bronze member
    Partner, Barrister, gunnercooke llp
  • Michael Jahnke
    Competition Law in New York

    Michael Jahnke

    Partner, gunnercooke llp